To gain a competitive advantage in the market, an organization should offer products and services that are not provided by its competitors. Successful marketers are those who can steer their organizations through the turbulent marketing environment, and do it better than competitors.

Strategic and Competitive Opportunities - Management Information System

In this “Strategic and Competitive Opportunities - Management Information System” you will learn about following topics:

  1. Introduction to Strategic and Competitive Opportunities
  2. Organizational Horse Power (OHP)
  3. Strategies for Increasing Organizational Horse Power
  4. Selecting an Organizational Horse Power Strategy
  5. Adopting an Organizational Horse Power Strategy
  6. Business Process Reengineering (BPR)
  7. Steps to Perform Business Process Reengineering
  8. Importance of Business Process Reengineering
  9. Total Quality Management (TQM)
  10. Division of Total Quality Management

==== Point to Note ====

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BCA 8th Semester Management Information System (MIS) Notes Pdf: